Rogers making money from user typing mistakes (aka breaking DNS behaviour). Shame on you!

If you are a Rogers customer, you might have noticed in the past day that when you typed in a wrong website URL (or any domain name), it claims the site exists and gives you Rogers-Yahoo sponsored advertising.  See an example here:

http://this-domain-does-not-exist.ever

Brings you to:

http://www20.search.rogers.com/search?qo=this-domain-does-not-exist.ever&rn=X-AtJja2sy6ndMo

Shame on you Rogers! Breaking RFC and annoy your customers all at the same time.